Jo Latham Photography - New Years Campaign Photography

CREATIVE BRIEF

Update! This photoshoot won a Silver Addy Award at AAF 2024

Jo Latham needed a an advertising campaign that felt celebratory to ring in the New Year, featuring high end jewelry. Why not melting gold makeup? 

Photo assistant: Jon Noel
Model: Betrice Hiller
Hair and Makeup: Belène Garza

Side note: The Cooper Studio also designed the visual identity system and website for Jo Latham, check it out here.

services provided

Art Direction
Photography

new years ad campaign photo for jo latham shot by the cooper studio
new years ad campaign photo for jo latham shot by the cooper studio
hero image for jo latham new years ad campaign photographed by julia cooper of the cooper studio
hero image for jo latham new years ad campaign photographed by julia cooper of the cooper studio
hero image for jo latham new years ad campaign photographed by julia cooper of the cooper studio

Other Jo Latham photoshoots The Cooper Studio has shot:
Dream in Reverie —Summer ’24
Studio Floral